on October 31st the show would take place, of course when 5 people stepped into a elevator and were never seen again.
First: hotel guests/stars would be gawking and entering the hotel.There would be 1930s/1940s vehicles dropping of people and driving around the hotel and up and down Sunset Blvd. There would also be citizens on the streets of Sunset Blvd. too. We would see officers directing traffic, and photographers and a news reporter reporting on what is going on at the Hollywood Tower Hotel. It would be a grand occasion for the hotel.
Next: All the guests/stars are now in the hotel.All the vehicles are now put away and the all the citizens are off the street. Then a projection of people enjoying the Tip Top club accompanied by "sing, sing, sing" By Benny Goodman with dancing too. Then we see a projection of those 5 guests get into the elevator and start to go up.Then lightning strikes the hotel and the elevator falls to never be seen again. Then a projection of a creepy bell hop would appear with cockroaches or some other critter projection.
Last: dense fog would appear and those guests who went into the hotel are now ghosts would invite you to ride the attraction. They would have maybe a flashlight to their face too. Those guests are also walking around Sunset Blvd. We would see a creepy protection also to accompany the ghosts.
INSPIRATION: opening of Walt Disney Studios Tower of Terror at Disneyland Resort Paris
I would make it more grand than the opening of Disneyland Paris' Twilight Zone Tower of Terror